Activision Blizzard Studios co-president Nick van Dyk has come up with explanations to the power of video game across all media amid the company planning to acquire King Digital Studios and go Hollywood.
Dyk is a Disney veteran and King Digital Studios was the maker of popular movie Candy Crush. The acquisition amount is believed to be $5.9 billion.
It is said the newly launched Activision Blizzard Studios will oversee the development of television and film projects.
If believed to other reports, the Activision Blizzard Studios has already started production for the first television series, Skylanders Academy, which is toys-to-life video game franchise being developed at an estimated budget of $3 billion.
Dyk said the approach of the company is to make great entertainment and not just to make an ad for a game.
He added further the company is totally focused on making fantastic standalone based on quality content to help broaden the appeal.
It is also learned the Activision Blizzard Studios is looking ahead of making a feature film based on the Call of Duty series.
Recently the company launched the much awaited Treyarch’s Call of Duty: Black Ops 3.
Meanwhile, the second co-president of Activision Blizzard Studios is yet to be announced.
Dyk has spent 9 years at Disney as a senior vice president. He helped drive the company’s focus on franchise intellectual property. His role is significant in the acquisitions of Marvel, Pixar and Lucasfilm.
At the new company Dyk said the studio will keep options open to financing and distribution of movies and TV shows.