Freshworks takes generative AI to new heights with Freddy AI services

Freshworks, a trailblazing name in the SaaS realm, is rewriting the narrative of generative AI with the launch of three groundbreaking services – Freddy Self Service, Freddy Copilot, and Freddy Insights. The company’s foray into the realm of generative AI comes as the tech industry experiences a renaissance driven by the untapped potential of AI models, fueling a surge in innovation across the sector.

While the concept of generative AI continues to captivate the tech landscape, Freshworks has been on a dedicated trajectory to harness its power for the past five years. In 2018, the company introduced Freddy, an AI engine that smartly tackles repetitive tasks. Now, Freshworks is introducing a trio of generative AI services that promise to revolutionize various business facets. Freddy Self Service takes customer and employee service to a new dimension through personalized conversational bots, redefining efficiency and customer satisfaction. Freddy Copilot, a tireless AI assistant, stands ready as an “Always-on” collaborator, relieving professionals of mundane tasks and offering contextual insights. Meanwhile, Freddy Insights ushers in a new era of proactive recommendations and insights, steering businesses towards unprecedented success.

Prakash Ramamurthy, Chief Product Officer of Freshworks, highlighted that their AI endeavors have been further catalyzed by strategic partnerships with industry titans like Microsoft, Google, and AWS. Notably, Freshworks has integrated Microsoft Azure OpenAI Service into their Freddy AI solutions, elevating their capabilities to new heights. By leveraging Azure Cognitive Services, including OpenAI completions API, GPT-3.5-turbo, and GPT-4 models, Freshworks has infused their products with cutting-edge features that redefine how users approach their tasks, amplifying efficiency and productivity. Freddy Copilot, utilizing Azure OpenAI Service’s formidable GPT-3 model, ensures that businesses of all scales can harness the potential of generative AI within a secure and responsible framework, setting a new standard for innovation and customer experience.