MultiVu, PR Newswire’s Creative and Professional Services Division, produces SMT’s for a variety of clients and products annually. To help brands considering an SMT to reach their target audiences, MultiVu’s Media Relations team put together a streamlined guide. From the first step of evaluating whether your message is right for television and identifying the audience you want to reach, to a quick guide on what to expect from—and how to maximize—an SMT, MultiVu’s expert advice will have your team ready for the cameras in no time.
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